Celent has released a new report, entitled AI Everywhere for Value. Authored by senior analyst Alenka Grealish, the report concludes that the future of banking belongs to those who see AI and other digital capabilities as foundational for meaningful, intelligent engagement for both customers and employees.
Generative AI isn’t a distant vision—it’s already scaled and working inside US retail banks, powering more productive employees and richer, faster, and more personalised customer journeys.
Celent dives into several case studies that demonstrate real value being delivered among a global set of financial institutions, and we distil our observations into a set of actionable findings. Banks exploring their options for AI investment and business case development will find this flash report highly informative.
Go deeper with GlobalData
Access deeper industry intelligence
Experience unmatched clarity with a single platform that combines unique data, AI, and human expertise.
Report highlights include
- Empowering employees with AI capabilities at scale
- Extending value levers beyond efficiency/productivity to revenues
- Bank case studies that evidence cumulative value, and
- Exploring key success factors founded in effective employee dynamics
The report is especially relevant for banks exploring their options for AI investment and business case development. In addition, the report will be of interest to:
- Tier 1-3 commercial/investment banks, insurance companies, and asset management firms;
- CIOs, Head of Data and Analytics (enterprise and LoB), Chief Tech Strategy Officers, heads of AI CoE;
- Heads of: LoB, Product, Digital Channels, Operations, and
- Vendors offering AI-embedded in digital platforms, IVAs
Further information on how to access the full report is available via this link.
