Indian private sector lender Yes Bank has launched its banking services on Facebook’s messaging app WhatsApp.
The move is in line with the bank’s strategy to create a transformed ‘Digital Bank’ by making banking simpler for customers.
The bank’s customers using WhatsApp can now view their savings account balance, and recent transactions.
They can also check digital banking products, avail loan against fixed deposits, order cheque book, report unauthorised transactions, and connect with contact centre via call or email.
Overall, customers can apply for more than 60 products and services through WhatsApp and get answers for over 10,000 banking related queries.
Additionally, they can make donations, view Covid-19 relief packages, redeem reward points and locate nearby ATMs and branches, by just sending a message.
Yes Bank’s WhatsApp banking infrastructure is built on its artificial intelligence (AI)-based 24×7 personal banking assistant ‘Yes Robot’.
Moreover, the messages sent through the messaging app are secured with end-to-end encryption.
Commenting on the launch, Yes Bank CDO Ritesh Pai said: “The banking requests from customers will be addressed on a real-time basis through the messaging platform, thereby making banking more efficient.
“Yes Bank will continue to leverage technology to create simple and innovative solutions for customers to enjoy banking services in a seamless and secure manner.”
Last month, Yes Bank introduced a full service digital savings account with video KYC facility.