Mobile banking service text
messages will treble to 90bn per year by 2015, if banking lenders
utilise new message-based services, according to a report from
consultants Jupiter.
The study forecasts that mobile
banking users could receive one text message every two days, if
mobile banking lenders exploit the possibility of new services.
Go deeper with GlobalData
As well as using text messages to
deliver basic banking alerts the report said that messages could be
sent during applications for products such as mortgages and loans
to increase efficiency.
“Our research found that messaging
is a ‘win-win’ for banks,” said Howard Wilcox, author of the
report.
Over 80% of banks now use some form
of mobile banking and the report forecast that Western Europea will
have the highest penetration of users by 2015.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalData
