HSBC Bank Middle East has appointed Marwan Hadi as the head of its retail banking and wealth management (RBWM) businesses in the UAE.

In the new role, Hadi will oversee the implementation of the bank’s RBWM strategies in UAE. He will manage digital transformation programme and will also head HSBC’s customer experience improvement drive.

Hadi has been associated with HSBC since 12 years and worked across retail and commercial banking sectors. He held leadership roles like managing director of MEFCO and head of business management in commercial banking division.

Prior to this appointment, Hadi was the head of network, RBWM, UAE and was responsible for increasing productivity of the network.

HSBC Bank Middle East group general manager, CEO of UAE and head of international Abdulfattah Sharaf said: “Marwan has extensive banking experience and knowledge gained through leading a number of important responsibilities during the last 12 years working at HSBC. Undoubtedly, his local expertise will be instrumental in driving the growth of our retail banking business in the UAE; a priority market for HSBC regionally and globally.”