Halifax has launched a ‘snap to switch’ service to enable consumers switch bank accounts by uploading a photo of their debit card from their smartphone or tablet.
The banks claims that the tool will significantly slash the switching application time as it will enable customers to submit their existing bank details without having to type the information into a form.
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Customers can upload a photograph of the debit card for the account they want to switch using a smartphone or tablet. The toll will then automatically populate the various fields of the online application form.
Halifax director of innovation and digital development Marc Lien said: "Our focus very much remains on continuing to make banking with us quick and simple, including providing easier ways for customers to switch to us. Exploring technology that will help deliver for our customers and enhance our overall capabilities is a real focus for us at the bank."
Since the launch of the Current Account Switching Service (CASS) in September 2013, Halifax has been one of the winners from the drive to make switching easier. In the first 12 months of the CASS, over 250,000 customers switched to Halifax.
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