Commercial Bank of Qatar (CBQ) has announced that it is using Experian’s PowerCurve Strategy Manager to grow the portfolio of its retail consumer business in the Middle East.

With PowerCurve Strategy Manager, CBQ can attract customers for its credit cards, personal loans and automotive finance products.

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PowerCurve is providing the CBQ with a range of credit risk such as single risk decisioning platform, integrated analytics modelling and reporting environment.

Additionally, it is offering operational benefits such as operational efficiency and cost saving through efficient decision automation plus portfolio revenue through increased activation, reduced delinquency and responsible lending.

CBQ CEO, Abdulla Saleh Al Raisi, said they chose Experian as their partner because it has both local knowledge and global experience in helping clients implement advanced automated decisioning and analytics.

"Experian understood our long term customer acquisition growth plans which ensured we were able to deploy a tailored credit risk platform that automates our decisions across credit cards, unsecured personal loans and vehicle loans. This moves us towards a generic risk product decisioning and analytical infrastructure, capable of managing organic and acquisition growth," Al Raisi added.

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Experian Europe, Middle East and Asia managing director, Charles Butterworth, said, "PowerCurve™ Strategy Manager’s scalable and easy-to-use interface will also allow Commercial Bank of Qatar to fine tune and improve its strategies and models, reduce operational costs and drive more profitable growth."