BBVA Compass has been given branding rights to Cardtronics’ ATM network in H-E-B grocery stores throughout state of Texas.
The deal means that 300 of the 350 H-E-B stores in the state will have BBVA-branded ATMs and customers will be able to use the machines without paying a surcharge.
"This agreement provides us an opportunity to deliver convenient banking options for H-E-B shoppers and BBVA Compass customers alike," said Gabriel Palafox, director of multichannel development at BBVA Compass.
"Customers want access to their money on their terms. Having bank-branded ATMs in high-traffic locations like H-E-B stores is a great way for us to meet those needs."
The move means that BBVA’s ATM network is now comprised of nearly 1,000 machine – up from just under 700.
The bank’s customers can use any of these ATMs without paying a surcharge.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below formBy GlobalData
BBVA has a large presence in Texas, with 350 branches in the state – more than half its total network.
It January, it partnered with Wincor Nixdorf in to pilot a drive-through self-service system in three Houston locations.
The system lets customers consult bank staff via a live video link if they have any questions.
The lender also has a pre-existing relationship with Cardtronics, as it signed with the retail ATM owner to brand 268 machines in Colorado and Texas in 2012.