Customer identification is an increasingly pertinent topic in the fast-evolving fraud landscape but US Credit Union Gesa has successfully utilised Verifast Palm authentication to enhance security, and improve the customer experience, reports Douglas Blakey. It has also collected RBI’s award for security innovation of the year

Reducing branch authentication from 15 seconds to one and achieving a 99.9% high score satisfaction rating by users has helped Gesa Credit Union to snap up RBI’s global award for security innovation.

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Using Verifast Palm Authentication technology enabled the institution to eliminate the need for customers to present a photo ID or enter an account number and enables the teller to serve customers quickly and personally.

Other advantages of the technology are that it is contactless and hygienic, easy to use, virtually forgery proof and highly accurate, with more than 5 million unique reference points in a palm vein pattern.

Fiserv worked with several financial institution clients during 2015 and 2016 to introduce Verifast Palm Authentication, a faster, more secure and convenient biometric authentication solution based on near-infrared scanning of the customers’ palm vein patterns. The Verifast solution leverages Fujitsu’s proven PalmSecure scanning technology and matches the customer’s palm scan pattern against an encrypted digital signature from a database of pre-registered users. Once the match is confirmed, the customer’s profile screen is automatically presented to the teller. The entire process takes just one or two seconds.

A 2016 National Consumer Research study by Raddon reported huge consumer appetite for palm scanning, with 83% of consumers rating palm vein authentication “somewhat” to “extremely” valuable.

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The initial Verifast implementation was the first instance in the US of a financial institution integrating palm vein biometric authentication with a core account processing system

Fiserv has also extended the security and convenience of biometric authentication to financial institution employees with the introduction of Verifast Employee Palm Authentication. This provides a simple and secure way for staff to log into networks, applications or websites without the need to remember or enter multiple passwords. It allows employees to be productive and spend more time serving the needs of consumers, rather than dealing with complicated logins. It also eliminates the unproductive time IT staff must spend dealing with password lockouts and reset requests.

Gesa Credit Union is the fifth largest credit union in Washington State serving over 100,000 members, and has over $1.5bn in assets.