The FCA is calling on consumers to ‘act now’ ahead of the PPI complaints deadline fixed for 29 August.
In an effort to galvanise consumers, the FCA is rolling out a series of advertisements to run from 17 June.
Go deeper with GlobalData
The ads again feature the animatronic head of Arnold Schwarzenegger for the final time. The latest ad campaign runs nationwide across the summer.
These latest ads feature Arnie in a hydraulic press, urging people to take action on PPI before it’s too late.
As the deadline approaches, the series of advertisements will gradually reveal Arnie’s fate.
In addition, the FCA has recruited its own ‘Pressure’s on Panel’ of ambassadors. The panel will remind consumers that they need to make a decision on PPI before it’s too late.
The panel features 90s icon Mr Motivator and partners such as the Money and Pensions Service. It also features personal finance expert Sarah Pennells, and bloggers including Skint Dad.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataPPI complaints deadline: £35.3bn paid out to date
More than 3.9 million users have accessed the PPI website to date. In addition, 44,000 calls have been to the dedicated contact centre. A total of £334.3m was paid out during April 2019 to customers mis-sold PPI. This takes the amount paid since January 2011 to £35.3bn.
Emma Stranack, FCA’s PPI Deadline Campaign Lead, says time is running out ahead of the PPI complaints deadline.
“Simply put, if you haven’t complained to your provider by 29 August 2019, you won’t be able to claim.
“Checking if you had PPI is simple and free. Don’t worry about paperwork, you only
need your date of birth and relevant previous addresses.”
Personal finance expert and consumer champion, Sarah Pennells adds: “You don’t have to use a claims management company. Providers are supposed to make sure that complaining about PPI is straightforward.”
PPI complaints deadline: likely spike in claims
Steve Kitchen, MD, Huntswood, adds: “This last push from the FCA will likely cause a spike in late PPI complaints. This could be extremely disruptive to firms in the process of re-assessing operational capacity.
It is crucial that firms remain resilient. And have the right processes and resource in place to effectively deal with a late surge.”
