By 2025, SG hopes to have 25,000 staff and operate 1,450 branches. Credit: Towfiqu barbhuiya on Unsplash.

French financial services company Societe Generale Group has announced the creation of a new retail banking entity, called SG. 

The announcement comes after the legal merger of the firm’s retail banking networks Societe Generale and Crédit du Nord Group. The merger is part of the VISION 2025 project.

Go deeper with GlobalData

Premium Insights

The gold standard of business intelligence.

Find out more

Related Company Profiles

View all

SG will operate with one branch network, one head office and one IT system serving nearly ten million customers.

It will offer services to individual, business and corporate customers and aims to lead in the French market in terms of savings and insurance solutions for businesses and professionals.

By 2025, the merged entity hopes to have 25,000 staff and operate 1,450 branches. 

All management teams at SG have been appointed and during the first half of 2023, two phases of the IT migration will be carried out.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Beginning with 1,000 branches by the end of this year, the new SG brand will be gradually introduced to the bank’s branch façade. 

SG deputy general manager and in charge of French Retail Banking Network, Private Banking and IT division Sebastien Proto said: “This new bank is not only a banking merger. It is also the implementation of a new model, which will allow us to offer our ten million private, business and corporate customers, throughout the territory, more proximity, responsiveness, expertise and responsibility. 

“Our goal is to become an even more essential player in the French market, recognised for the quality of its expertise, its speed of execution, its regional roots, and to achieve the Top three customer satisfaction.”