Goldman Sachs has expanded its reach by opening an online-only savings bank, named GS Bank, for the masses.

The new online bank will allow customers with as little as $1 in deposits to open an account, which is a deviation from the investment bank’s strategy that traditionally focused on the ultra-rich. Earlier, the minimum deposit required to open an account at the investment bank was $10m.

The bank will offer customers an interest rate of 1.05%, which is higher than going rates at other US retail lenders.

The launch of GS Bank follows Goldman’s acquisition of GE Capital’s online deposit platform, marking its foray into retail banking.

Goldman acquired about $16bn of deposits from nearly 145,000 customers as a result of the acquisition.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.