Belgian bancassurer Fortis – brought
to within a whisper of bankruptcy last year – has announced the
outcome of its strategic review after a five-month process which
began just before the acquisition of Fortis Bank by France’s BNP
Paribas in May.

According to the group, Fortis is now in a
“strong position to prosper as an international insurance group”,
with further expansion to be explored principally through
partnerships with distributors such as UBI Banca in Italy and Tesco
in the UK (see RBI 619), though the
group said it would focus principally on improving the
profitability of its existing operations.

Fortis will streamline its current portfolio
to ensure all businesses are able to reach a critical size and make
a meaningful contribution to earnings.

The group said it remained confident in the
strength of a multi-channel distribution model at home and
abroad.

It added that it had also begun the process of
developing a new brand name due to the fact that the acquisition of
the Fortis brand name by BNP Paribas means it can only use the
Fortis brand until May 2011.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.