Belgium-based bank Argenta has launched conversational banking service within its mobile app in collaboration with Sparkcentral and Smooch.

The new service will enable Argenta customers to engage in continuous conversation with Argenta staff anytime to resolve their queries.

Argenta conversational banking service

The newly launched service is powered by messaging customer service platform Sparkcentral and omnichannel messaging specialists Smooch.

Through the service, customers can receive assistance with payments and information on new products. They can also receive advice on savings and investments through the conversational banking service.

Argenta CIDO Geert Van Hove said: “It’s a simple and intuitive way to connect. Argenta’s core values when it comes to our customers are focused very clearly on providing simplicity and accessibility

“Giving our customers the ability to engage with real people, the highly trained members of our team support those values completely.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

“Effectively, we’ve embedded a personal teller experience inside every one of our customers’ mobile phones.”

The full messaging experience is a continuous thread. Unlike conventional live chat solutions, all previous chat history is securely retained enabling the customer to start or stop the conversation as they wish, the technology vendor said.

The Smooch platform enabled Argenta to incorporate a secure conversation widget into its banking app. On the other hand, Sparkcentral technology enables its staff to connect with the customers through desktop and Automated Messaging Distribution platform (AMD).

Van Hove added: “We have invested heavily in our digital platforms over the past year as we see significant value in these channels to deliver excellent customer experiences going forward.”