US-based financial services provider
BancVue, has launched MoneyIsland, an online space geared towards
the 8 to 14 year-old age group.

According to BancVue,
MoneyIsland engages children to become “financial gurus” through
adventurous quests to the Eiffel Tower, Atlantis, and other exotic
destinations.

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The built-in curriculum,
developed by an award-winning educator, teaches kids in three key
financial categories: saving and spending, earning & investing,
and using credit wisely.

BancVue developed
MoneyIsland in response to the downward trend of financial literacy
in the US, now at an all-time low.

Former teacher Felix
Brandon Lloyd, creator of MoneyIsland, said:

“The trick is to teach
kids something valuable with fun and engaging activities, so they
look forward to coming back again and again.”

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BancVue now creates
products and executes integrated and localised marketing plans for
around 1,300 community banks and credit unions across the
US.