Commonwealth Bank of Australia
(CBA), Australia’s second-largest bank by market capitalisation,
has upgraded its credit cards suite to provide more rewards under
an ‘expect more’ marketing tagline.
The new initiative will see CBA launch two new
card types – the Low Rate and Low Fee Credit Card families – in
October. Both groups will feature Gold card offers for customers
looking to take advantage of either reduced rates or fees as well
as standard Gold card benefits.
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The benefits of either group will be enhanced
by CBA’s new relationship with American Express, the bank said,
which will mean that “existing and new Commonwealth Awards
customers can now gain awards faster by earning more points on what
they spend,” according to CBA executive general manager of credit
cards Stephen Karpin.
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