Ally kicks off Financial Literacy Month with IRL experiences
US digital bank Ally is launching Financial Literacy Month with a number of interactive programmes. The aim is to make…
KeyBank and Laurel Road Launch Digital Bank for Doctors
Key Bank brand Laurel Road unveils a digital bank tailored to physicians and dentists dubbed Laurel Road for Doctors. Specifically, the bank reimagines banking experiences for physicians and dentists with…
30 Mar 2021
The best of the best bank ads amid the Covid-19 pandemic
AfrAsia Bank’s campaign, dubbed The Believers, anchored on the bank’s Bank Different philosophy and values. In summary, the campaign highlights a belief in a better tomorrow and a positive outlook…
22 Feb 2021
The best of the best bank ads amid the pandemic
AfrAsia Bank’s campaign, dubbed The Believers, anchored on the bank’s Bank Different philosophy and values. In summary, the campaign highlights a belief in a better tomorrow and a positive outlook…
19 Feb 2021
Barclays ups marketing with Moneyverse campaign
Brand marketing has become an ever-important tactic when attracting and retaining banking customers. More and more, banks are spending an increasing amount of money on tv adverts and social media…
19 Feb 2021
Standard Chartered partners with Bukalapak to boost financial inclusion in Indonesia
Standard Chartered partners with Bukalapak to launch innovative offerings to further advance its focus on digital banking. In particular, the partnership aims to empower more than 100 million users and…
14 Jan 2021
RBC, Rexall team up to reward Canadians for managing their health and wellness
RBC clients can now receive additional value and savings through Rexall’s Be Well loyalty programme. Specifically, the RBC, Rexall strategic partnership gives RBC clients enhanced value and savings while accessing…
13 Jan 2021