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Marketing

Kuwait’s Burgan Bank rolls out Burgan Rewards

Burgan Bank is the first lender in Kuwait to launch an all-encompassing loyalty programme, dubbed Burgan Rewards. The new loyalty programme rewards all Burgan Bank customers for their overall transactions…

The best of the best bank ads amid the pandemic

AfrAsia Bank’s campaign, dubbed The Believers, anchored on the bank’s Bank Different philosophy and values. In summary, the campaign highlights a belief in a better tomorrow and a positive outlook…