Turk Ekonomi Bankasi (TEB) has become the
first bank to roll out MasterCard’s ‘next generation debit
card’.
While the new payments card works like other
debit cards, it is interactive and contains a small display window
and touch-sensitive button.
The cardholder can access information – numbers
and/or text – on a small visual display, such as passcode, account
balance and spending limit. MasterCard selected Swiss-based
security vendor NagraID Security as the technology partner for the
programme.
“The card truly encapsulates our belief that simple to use
technology is the key to unlocking the door to simpler cash-free
payments”, said Jorn Lambert, group head, core products, MasterCard
Europe.
“Consumers are telling us that ease of use,
control and security are required to replace costly cash. This card
can deliver the levels of both information and security they
seek.”
Bulent Ersoz, card payment system director for TEB said, “We are
proud to be the first bank to bring this new card to consumers here
in Europe.”

US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData