Asia-focused British lender Standard Chartered Bank has launched Pakistan’s maiden digital branch at Dolmen Mall, Karachi.
The digital branch features an information desk called iDesk that displays a host of information for clients, including product promotions, brochures for the complete product suite, branch and ATM directory.
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The branch offers an online banking kiosk, ATM, CDM and CDK machines, digital product posters, electronic media wall and a touch screen notice board.
Standard Chartered Pakistan CEO Shazad Dada said: "In line with global trends where client preference is continuously shifting towards digital channels as compared to a uni-dimensional brick and mortar setup, Standard Chartered has employed an integrated multi-channel strategy investing heavily in the digital space."
Standard Chartered Bank Pakistan head of retail clients Shezad Arif said: "This branch is poised to revolutionise client experience with digital capabilities."
The Dolmen mall branch will remain open for extended banking hours during weekdays, as well as in the weekend.
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