Barclaycard is offering double reward money on cardholder
purchases until 17 May to promote the March launch of Barclaycard
Freedom (see RBI
626)
The double Reward Money incentive means
customers earn 2 percent on most transactions, alongside other
special promotions and giveaways in store. To qualify, cardholders
need to log in or register for mybarclaycard, Barclaycard’s
existing online account servicing site which is available on
barclaycardfreedom.co.uk.
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In the first two weeks of the Freedom loyalty
programme, Barclaycard cardholders earned a total of £164,936 in
Reward Money.
Special offers include a £5 reward when
cardholders spend more than £30 at Pizza Express outlets.
UK retailer Sainsbury’s, which has not signed up to the Freedom
scheme, responded to the Barclaycard launch by rolling out two new
cards linked to its Nectar card loyalty scheme.
The Nectar credit card offers double points – 2 points for every
£1 spent – on shopping in-store (including online and fuel) for the
next two years.
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