Pakistan’s Meezan Bank and branchless banking specialist Inov8 have partnered over the implementation of mobile financial services in the country.
The bank will offer to its customers a set of multichannel mobile banking services and smartphone applications with social media integration, which is a first in the country.
Inov8’s chairman and CEO, Hasnain Sheikh, said: "We are delighted to be partnering with Meezan, Pakistan’s largest and leading Islamic bank.
"They will be using our socially integrated next generation mobile financial services platform to offer a new array of products and services."
Ariful Islam, deputy CEO of Meezan Bank, commented: "The mobile financial services ecosystem, especially with the advent of 3G and 4G and the proliferation of smartphones, will play an ever increasing role as a dominant delivery channel for banking services."
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Based in Karachi, Meezan Bank was founded 1997. It counts 351 branches in 103 Pakistani cities.
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