Chase Bank Kenya and Netherlands-based Rabo Development have signed a technical assistance agreement to increase access to banking services in Kenya.
The technical assistance program will be included in the public private partnership (PPP) framework between Rabo International Advisory Services (RIAS) and the Netherlands Ministry of Foreign Affairs.
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The agreement will facilitate the Dutch bank to continue its transformation into a full-fledged retail and commercial bank.
The partnership, which will be a 24-month project, will help Chase Bank enhance its customer relationship management capabilities, refine sales processes, cross sell and improve product redesign to include propositions for women in business and the youth.
This project will also improve Chase Bank’s capabilities for SME proposition besides strengthening its agri-finance strategy in selected agricultural segments through knowledge build-up, product development and implementation of value chain finance in close cooperation with Rafiki Micro-Finance.
Chase Bank CEO Paul Njaga said: "By committing to this initiative, Chase bank underscores our commitment to broaden the impact and scope of our proposition to our customers by increasing access to financial services in Kenya especially to the youth, women entrepreneurs, agribusiness and SMEs engaged in sectors that have the highest impact on the lives of a majority of Kenyans."
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