Rezolve Ai, a provider of AI-based commerce and payments systems, has purchased Reward for $230m to enhance AI-driven banking and commerce.  

The acquisition will see Reward’s customer engagement and commerce media operations combined with Rezolve Ai’s conversational commerce and AI technologies. 

The deal brings together commerce media and conversational commerce through a shared AI platform.  

Rezolve Ai CEO and chairman Daniel Wagner said: ”Reward is a profitable, scaled platform that sits directly at the heart of AI-driven commerce, already operating at scale, where discovery, engagement, transaction and loyalty converge. It materially advances our core AI commerce strategy by embedding Rezolve deeper into everyday consumer spend across banks, retailers and payment networks.” 

Reward’s transaction insights and established communication channels will be paired with Rezolve Ai’s real-time commerce functions.  

Both companies have a presence across the UK, Europe, the Middle East, and Asia, and work with global banks and retailers.  

The merged group is aiming for global adoption of AI-powered commerce in retail, banking, and embedded commerce. Rezolve Ai’s reach in the Americas will also be used for further growth. 

Reward operates in over 15 markets and is supported by Experian and TransUnion.  

So far, Reward has provided more than $2.5 bn in cashback to customers and plans to increase this to $4bn by 2030. 

Reward CEO Jamie Samaha added: ”Becoming part of Rezolve Ai is a strong validation of our business performance and the unique value we deliver for our customers.  

“Together, we’re building a first-of-a-kind AI-driven commerce platform that brings millions of customers around the world to our global retail partners, converting browsing into measurable sales with hyper-personalised content at the moments that matter most, all while accelerating our international expansion as we look to the Americas.”