Southern Bank, a community bank in the US state of South Carolina, has deployed new digital payment tools developed by Malauzai to streamline operations, following its earlier launch of PicturePay, photo bill pay service.
Under the new initiative, the bank has implemented multiple money movement features including remote deposit capture (RDC) and P2P.
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Earlier, Southern Bank installed Malauzai’s PicturePay, developed in collaboration with Allied Payment, which enables the users to pay the bill by snapping a picture of it with a smartphone.
The move is expected to optimise digital payment service as well as encourage the usage of digital banking.
Southern Bank senior vice president/alternate delivery channel manager Sondra McCorquodale said: “Providing our customers with modern, digital payment tools is a priority for the bank.
“This includes offering self-service channels that are easy to use, provide value and enhance the overall customer relationship.
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By GlobalData“As the industry evolves, adding more payment options and services is key to providing a superior customer experience and in turn is a significant competitive advantage.”
Allied payment CEO Ralph Marcuccilli said: “As community financial institutions continue to evolve and adapt to today’s digital banking environment, it is important to roll out features like PicturePay and P2P to build loyalty among existing account holders and attract new customers.”
